## Iban Borràs

Founder & CTO at Sales Layer

## [Infographic: 7 Technology Trends that will Shape Consumer Electronics](https://blog.saleslayer.com/technology-trends-consumer-electronics)

See our infographic of the 7 trends set to shape consumer electronics and how PIM can empower your business to take advantage of these new opportunities

## [How to Boost Sales with Artificial Intelligence](https://blog.saleslayer.com/boost-sales-with-artificial-intelligence)

Find out how artificial intelligence within ecommerce can be an integral in improving the shopping experience of your customers and driving sales

## [How to Prepare your ecommerce Website for Voice Searches](https://blog.saleslayer.com/how-to-prepare-your-ecommerce-website-for-voice-searches)

As voice searches become more commonplace every day, here's how to ensure your website is prepared and optimized for this new wave of traffic

## [The Digitalization of the DIY Sector](https://blog.saleslayer.com/digitalization-diy-sector)

Discover the factors driving the digitalization of the DIY sector, how the industry is changing as a result, and how you can stay ahead of the curve

## [Robotics in Logistics: How Distribution is Changing](https://blog.saleslayer.com/robotics-in-logistics)

Find out how robotics are transforming distribution within the logistics industry and what this means for suppliers, manufacturers and retailers in the coming years

## [The Great Opportunity of Local ecommerce](https://blog.saleslayer.com/local-ecommerce)

Discover the advantages that local ecommerce presents and how to capitalize on these opportunities through product information management

## [The Application of PIM for Fashion Businesses](https://blog.saleslayer.com/pim-in-fashion)

How to utilize a PIM solution within the fashion industry to enhance your product data and improve your visibility and performance across all selling points

## [New Challenges and Strategies in the Automobile Industry](https://blog.saleslayer.com/automobile-industry)

We discuss the challenges facing retailers, suppliers and manufacturers within the automobile industry and how to overcome these through PIM

## [Guide to Facebook Shops and the Differences from Marketplace](https://blog.saleslayer.com/facebook-shops)

We explain the differences between Facebook Shops and Facebook Marketplace, as well as how you can optimize your product data to drive sales on this platform with PIM