B2b

What are the Differences between Omnichannel and Multichannel ecommerce?

Discover the main differences between omnichannel and multichannel ecommerce as well as how a PIM system can help your business to grow with either.

How to Increase the Conversion Rate of Your Product Pages

Discover how to turn visitor traffic into sales with conversion rate optimization. Centralize your product data today and provide more value to your visitors.

How to Measure Product Pages With Incremental Lift

Discover how to improve the performance of your product pages with incremental lift testing and use of our Sales Layer PIM platform for B2B and B2C brands.

Optimize Your Logistics Information Management with PIM

Discover how to increase the logistical efficiency of your supply chain and get your products to market quicker with Sales Layer's PIM platform for B2B.

IDC Summit 2022: Enhancing Customer Advocacy through Product Enrichment

Learn how to enhance the quality of your product data to boost customer experience. Watch the full presentation at IDC European Retail Summit from Andre Pons.

How to Improve Your Multi-Language Product Management

Discover how a PIM can help you manage multi-lingual product information when expanding your B2C or B2B ecommerce to new countries and new markets.

Localize Product Data for International Buyers

Overseas expansion is fundamental for B2B growth, but without localizing your product data for buyers, you could struggle to stand out on the Digital Shelf.

Catalog Formats for Exporting Internationally

Ensure your team are exporting catalogs in the correct format for international countries and their audiences. With examples of German, French and Spanish formats.

Happier Customers + Fewer Returns = Reduced Carbon Output

Whether your business is a manufacturer or retailer, implementing a PIM (product information management) system can help you reduce your carbon emissions.