Distribution Lists

New Feature: Distribution Lists for Image and File Sharing

Sales Layer introduces Distribution Lists, a new way for teams to organize and deliver product images and files with less friction. This feature helps you pull the right assets, connect them to the right systems, and keep everything accurate without custom workarounds.

Here’s what’s changing and why it matters:

• Centralize and simplify asset distribution
  Distribution Lists generate a downloadable URL with a CSV that includes all linked images or files and their metadata. You can apply filters like tags, folders, file type, or associated products, then update the list dynamically. No need to create one off exports or copy paste links manually.

• Works across tools and teams
  These lists can be shared with external teams (like resellers, agencies, or distributors) or integrated into other platforms like ERPs, ecommerce, or catalog automation tools. It’s a clean way to get the right assets into the right hands automatically.

• Share the right version, every time
  When a file is replaced or revised in Sales Layer, the Distribution List reflects the change. You don’t need to notify 10 different teams or send out new files. One link always delivers the right version.

• Built for cross functional collaboration
  Whether you’re refreshing campaign visuals, sending seasonal content to partners, or updating ecommerce listings, you can use the same list to serve multiple use cases without relying on email threads, ZIP files, or cloud folders.

Why it matters for B2B and B2C companies

Every team managing large volumes of product content struggles with asset delivery. Sending the right files to the right place accurately and on time is one of the biggest friction points in product information management.

Say you are a supplier managing thousands of SKUs across global markets. Before: if images changed, your team had to export new versions, rename files, update spreadsheets, upload to shared drives, and alert all partners. Then do it again every time a single image changed.

Now: one Distribution List link takes care of it. Distributors, agencies, and internal teams get the updated visuals and data in one place automatically.

This update helps teams:

• Deliver product assets faster, without repeat exports
• Keep third party platforms and partners aligned with the latest files
• Reduce mistakes from version control and manual delivery
• Turn file sharing into a scalable, repeatable workflow

Distribution Lists make product content easier to move, manage, and keep up to date.

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