Case study: Prilux | Sales Layer
From 7 Days to Hours: Transforming Product Data Distribution
2x
Faster Catalog Workflows
50
% Less Manual Work
Prilux, a manufacturer of professional lighting solutions, was facing growing complexity in managing product data across departments, catalogs, and external platforms. Manual processes and fragmented information flows were causing delays, inconsistencies, and customer claims driven by outdated information.
By implementing Sales Layer, Prilux structured its product data within a single model, accelerated platform publishing by up to 95%, and enabled bulk updates across product families while supporting international expansion through ETIM 9.0.
"Before, modifying product information could take days or even a full week. Now, those same changes are completed in minutes or hours."
Rubén Hernández Villoslada
IT Technician