How to scale B2B sales with AI-Powered PIM + GS1 standards

Hosted by

Alexander van Dijk
New Business Development Manager at Innovadis

Razvan Zottu
Head of Sales at Sales Layer

Duration

41 min

Learn how smarter product data and global standards are reshaping the way B2B companies sell and scale

As product portfolios grow and sales channels multiply, keeping product information accurate and consistent becomes harder every year. At the same time, regulatory pressure and buyer expectations continue to rise. This on-demand webinar explores how manufacturers and distributors are simplifying product data management by combining AI-powered Product Information Management (PIM) with GS1 standards.

You will learn

• Learn why product information plays a central role in scalable B2B sales.
• See how a centralized PIM creates consistency across channels, partners, and data pools.
• Understand how GS1 standards and QR codes support traceability and regulatory compliance.
• Discover how AI-powered capabilities improve data quality, speed, and operational efficiency.
• Explore how to prepare product data for marketplaces, retailers, and future requirements.